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Domain
Selection - .Com vs .Org, .Net, .Biz & More
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and register a domain >>>
The
level of competition in domain name selection has grown
fierce as interest in the internet has exploded. Single
name intuitive domains are being valued, and purchased
for figures in the millions of dollars. It has even
become difficult to find multiple word domains that
meet the phrase popularity criteria.
In
reaction to the short supply, many creative organizations
have developed new domain locations designed to allow
internet focused companies and individuals to register
names and phrases of value to them. Development in this
field is both a factor of need, and potential profit
for the organizations who control the locations.
Some
of the most recent additions to this ever-growing list
include:
Without
a doubt, there will be many more to come as demand creates
potential for even higher earnings for both the registrars
and sales agents for these locations. When considering
an alternative location for your online venture, keep
the following in mind:
Dot
Com is King
Though
the prevalence of alternatives to a .com location are
increasing daily, the power of a .com domain continues
to be unrivaled for its acceptance by consumers and
search engines alike. The .com name generates a virtual
sense of legitimacy, as the domain where it all began.
Even old timers like .net, and .org have yet to obtain
the general appeal of a .com name.
Without
a doubt, everything has its time, and its place. Newcomers
like .biz or .info may play a significant role in coming
years, and they do allow businesses the flexibility
to choose a far more intuitive location name than that
which is available in the .com world. But with a limited
appeal, and limited search engine recognition, one should
likely consider them for additional location registrations,
versus the cornerstone location for a new online venture.
My
Own Dot Com
Rule
number one when selecting your .com name is simply this
- take your time! Getting this step right the first
time can save you countless hours and headaches down
the road. Some recommended steps are:
1.
Do the research. Find out what your potential customers
are looking for on the net. What keywords and phrases
are they looking for? Try visiting Goto.com
for help with this step. Goto provides a popular search
tool that allows you to enter keywords and phrases,
and view the number of searches done on that, and other
related terms for a one month period. This can give
you a very good idea of what your keyword focus should
be.
2.
Search the domain registry. Once you've narrowed down
to a few specific terms and phrases, search the domain
registry to check on what's available in that area.
Be creative, always keeping your potential client's
habits in mind. Online for Success provides a domain
search area to get you started, located here.
3.
Still having trouble finding a suitable name? Why not
register with an organization
that tracks about to expire domain names? Should a domain
not be renewed in an area of relevance to your business,
they will inform you of its availability. One never
knows - perhaps luck will be on your side, and online
success just around the bend!
Would you like to use this
article on your site,
or have it emailed to
you?
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